It started with a ripple. Late night daydreams of engineering his own craft spirit.

Then it grew. During John’s first trip to Panama where he had his first taste of traditional, all-natural rum.

Until it swelled. On a beach in Colombia with his wife Liz by his side and a daiquiri in his hand, John knew rum was his future. Classic, simple, pure. It was THE future.

A timeless spirit ripe for a new generation of modern drinkers. 100% rum without dyes or additives, and crafted with the finest blends across Central and South America and perfected with a data-driven process.

When he came ashore, John connected the dots: Audrey, a former Wharton classmate with the strategic mindset to launch a startup to greatness, and Mario, a fellow West Point alum with connections to rum in Panama.

Ola isn’t just rum. It’s a new tradition made from the best ingredients. It’s a movement. The kind of wave that forms when great minds get together.